Is writing your passion? Start an online magazine around something you're keen on. The important thing here is that you're willing to spend time working to create creating your Internet magazine. A successful online publication will be constantly regularly updated with new and fresh content , so that readers be looking forward to every issue of your online publication. It is human nature that if you are bored with the topic you're writing about, the chances are that your writing efforts will cease since you'll be looking for new or possibly more lucrative things to do with your time. Both in the set-up stage as well as in the ongoing publication stage of your online magazine, you'll need to research your subject frequently. It is imperative to be aware of what is happening within your particular field to ensure that the material that you publish will be informative and helpful to the readers of your magazine. This is a vital step that people frequently forget. Your research could include examining the needs and wants of the people who are already involved in your particular field. The best way to get this information is to go through the content of diverse online groups like groups.google.com and groups.yahoo.com in addition to other less well-known communities, forums and sites. If you're looking to make an online magazine Tech Blog about parenting, you can go to Yahoo Groups and search for parenting groups. You'll discover many related topics. A few of them deal with concerns with raising children with autism or split families, foster parenting etc. These issues can spark a variety of ideas and allow you to focus on the subjects you'd like to write about in your online magazine. The posts you make to groups will reveal the issues that your intended audience will be interested in knowing more about. Obviously, you will want people to subscribe to your online magazine. One method of generating interest in an Internet publication is to release an electronic newsletter or the ezine. Your ezine will have short information that will draw your readers to sign up to your online magazine. This, is to say, may include a monthly subscription fee. Depending on how you want to structure your business the electronic newsletter might be free , while an in-depth online magazine would involve fees for subscription. You may also wish to publish your short pieces in third party magazines instead of creating the newsletter yourself. Ezines that accept submissions can be found through the search engines and there are programs for computers that will submit your articles to multiple ezines within your niche. No matter if your magazine online is free and funded by advertisements, or even if it has paid subscriptions, it's important to regularly update your content. Condensed versions of the articles in your electronic newsletter or ezines from third parties. It is also possible to publish condensed versions on article directories, or via blogs. Obviously, there's a lot of writing involved ... this is why it's a great idea to choose a subject that is interesting to you.